A Rainbow of Emotions (w/ special visitor Kristen Poissant)

Join us for a colorful chat with Kristen Poissant, a creative director with over 15 years of expertise in the stationary and gift industry. We explore the power of color, Kristen's journey through iconic brands like Disney and Vera Bradley, and the psychology behind choosing the right hues for your brand.

We talk about…
♥ Using color to communicate a brand's story and the intentional choices behind every shade.
♥ The ways color can evoke emotions beyond the traditional associations.
♥ Kristen's experiences designing High School Musical stationary, the challenges of matching colors across various products, and the time she had to wait for Hillary Duff's approval on a project!
♥ Our personal associations & connections to each of the twelve main color families.

For bonus content and episode info, visit: https://www.theconfettibar.com/podcast/episodes/s3e4-a-rainbow-of-emotions

Learn more at https://www.kristenpoissant.com and follow Kristen on Instagram @kristen.poissant

Brought to you by The Confetti Bar
Hosted by Jessica Serra Huizenga and Alexis Goddard
Produced and Edited by Cliff Huizenga
Graphic Design by Jessica Serra Huizenga

For bonus content and episode info, visit: https://www.theconfettibar.com/show
Join the Confetti Club at: https://www.theconfettibar.com/join

© 2023-2024 The Confetti Bar, LLC

Chapters

• 0:00 Episode Teaser
• 1:15 Welcome, Kristen!
• 11:52 Confetti-Related Questions
• 15:05 Color Psychology: Communicating Through Color
• 21:30 A Rainbow of Emotions
• 1:02:46 Super Silly Segment
• 1:12:36 1, 2, 3…Confetti Pop!

Transcript

What do you find yourself synonymous with?

And that's, I think, the first question that you have to ask yourself is, when somebody thinks of you, what do they think of?

When somebody is buying you a gift, what do they say, I needed to buy this for you because it's so Jessica, it's so Alexis, what is that?

And there's usually a color associated with that.

What do you find yourself most synonymous with and go from there?

It's the best reflection of you too.

And I would say, you know, even that goes for buying clothes, it goes for how you want yourself to be perceived, making those choices, make a difference.

Greetings from Confetti Land, home of The Confetti Bar.

I'm Jessica, founder and confetti artist.

And I'm Alexis, head of happiness.

Join us here in this magical, colorful place where we have fun, feel feelings, and encourage you to embrace your unique version of happiness and all of its beautiful, messy pieces.

We are so excited to have you join us.

Good morning, everyone.

Today, we're thrilled to welcome a vibrant visionary to Confetti Land.

Kristen Poissant is a creative director with over 15 years of expertise in the stationery and gift industry.

Now, Kristen dedicates her talents to empowering small businesses, bringing their unique stories to life through color-driven design and branding.

A kindred spirit when it comes to believing in the power of color, we're so excited to chat about an entire rainbow of emotions here with Kristen today.

But first and foremost, thank you so much for joining us.

Welcome to Confetti Land.

Welcome.

Thank you.

Excited to be here.

Long time coming.

Yes.

Yes, for sure.

There is anyone who understands the power of the color in Confetti Land.

It is you.

So I'm so happy that you're able to join us.

Happy to be here.

OK, before we get into the real the real goodies of all the color, first, can you just like tell us a little bit about kind of your professional journey, sort of where you started, where you are now, and maybe since we are talking about color, just sort of weave that thread in a little bit and take us through.

Absolutely.

Absolutely.

I am lucky enough to be the type of person who knew what I wanted to do from an early age.

I had a clear path.

I knew what I wanted to do, and it was definitely creativity, being in a creative field.

Started at one point wanting to be an illustrator for children's books, and then as I got older, more to a traditional career path of graphic design.

So I did go to school for graphic design and typography, which then led me to working in physical product design.

My first jobs in New York City after graduating were in the stationary industry.

I designed a mass market retail back to school stationary for a number of different licenses.

One of my kind of early claims to fame was I hit the ground running with High School Musical was popular and had just come out.

And I was one of the first designers to design the back to school stationary line for High School Musical.

There was no style guide at the time.

And I worked along with my team, my designers, and Disney to develop what that looked like.

So that was kind of a fun early on project.

And I would say a dream project when it came to I was always the kid who collected the stickers, always like dreamed.

I loved my notebooks.

I dreamed of like the fun pens and pencils and I coveted them.

So to kind of be in that world early on was really exciting.

And working with licenses through Disney, it was a lot of Disney princesses, it was a lot of Tinkerbell, Care Bears was one of my early licenses and a lot of Hello Kitty.

So there was a lot of Sanrio, Hello Kitty, Back to School Stationary that we designed as well.

So that was my first foray into design, which again, there was a lot of color, a lot of artistic communication through those designs and those really iconic figures.

So that was really a fun way to kind of learn.

And that helps me transition to, I did that for a number of years.

Then I transitioned to working strictly for one brand.

And I worked for Vera Bradley.

I managed their design and product development of their stationary line.

At a very pivotal time in their business, it's when they were choosing to go public and launch their IPO for the first time.

So I helped launch the New York office of their brand because they're based in Fort Wayne, Indiana.

And that was really fun, exciting.

I learned a lot during that time.

And Vera Bradley is full of color.

It is hazel, it's florals, but everything comes down to really specific color.

And color was the main essence of what the brand was because we had to make sure that the colors that were on the fabric, handbags matched the colors that were on different substrates, whether it was paper, porcelain, plastic, anything, any type of product.

I had to make sure a handbag matched a piggy bank, you know.

So I was really pivotal in making that happen.

I traveled overseas many times to our factories to make sure that all that was correct.

And then from there, I worked with Shutterfly for a number of years under one of their photo brands.

So that was really fun as well.

I got a lot of experience in marketing and styling at that point.

And that kind of led me to kind of discover and it kind of led me on a path to discover, you know, if I was to design for myself, what would my brand look like?

I was designing for all these other people for 15, 16 years.

And when it came to, you know, what could I bring to the table if I was to design for Kristen?

What would that look like?

And a lot of it really evolved around color.

And that was really my passion.

And there was a specific podcast that I listened to at one point from Tiffany Pratt, who was one of your previous guests.

And I would say between that and some of the workshops that Jess ran that I met her at was really a very pivotal point in my career to help me decide, you know, what do I find joy in?

Number one, how do I like to express myself?

And how do I, you know, how can I live my brand, my personal brand authentically?

So that's when Kristen Poissant Studio was born.

And now I am eight years in almost, or yeah, eight years in.

And I have helped a number of different small, predominantly female run businesses build their presence online, whether that's through social media, their website, most importantly their physical branding.

And I've worked with a range of clients that work on either physical product-based businesses, service-based businesses, content creators, a whole gamut.

So it's been an exciting time.

Yes.

And I am very proud that The Confetti Bar has been a client a few times, and you've definitely helped with their branding over the years.

But yeah, I saw Alexis fangirling when she heard High School Music, her drawing on the floor.

No, seriously.

That was my life.

It was pretty amazing at the time.

I mean, I was in my early 20s at that point, and I was just like, what is this?

I had not heard of it.

This is amazing.

Like, they sent us all of the kind of different products that they had come out with.

We got the soundtracks.

They gave us movies.

You know, we were like, any inspiration you can give us, give it to us and then come up with what these designs need to look like.

And we had all these, which is funny now, like we have all these raw photos of the actors too, like filming the scenes.

And I was like, who is this?

You know, and now it's wild to see, you know, him and Vanessa Hudgens and where they come in at the careers they have built.

It was really wild to kind of be there at the beginning of it.

And Disney didn't, you know, they put out these shows and they want them to be a success and they're hoping they will be, you know, but they don't even know.

They don't know if something is going to kind of latch on to that era at all.

And High School Musical was something that did.

They weren't prepared for it.

And that's why they didn't have like, usually, they'll come to us with a style guide.

Like, this is these are the graphics views.

These are the promotional photos.

This is the color palette.

They didn't have any of that.

So they were like, how about you come up with it?

And it was like, OK, like a dream project.

But like, also, how does this build into the ether of the brand as well?

So it's fun.

Oh, my gosh, that's so good.

It makes me want to have a high school musical marathon now and relive all the fun things.

Yes, and there's even, it's, there's a kindergarten version cartoon of kindergarten.

I don't know, Jess, if you've seen it on Disney Channel.

There's like a kindergarten, the musical, it's like a kindergarten version.

It's so cute.

I've turned it on a few times.

Oh, my gosh, that sounds so cute.

It's still living on.

It's still living on today.

OK, I have to admit, I've never seen them.

All right, Jessica.

I know Alexis is giving me that look like, OK, I know what I'm going to make you watch next.

We need to bring you into the world.

Yeah, I need to be indoctrinated.

It really does just make me happy that that was like my era of Disney Channel, like all the decoms, like that was a good one for sure.

Definitely.

Yeah, that was the other way.

Camp Rock was another big one.

I also love Camp Rock, of course.

Yeah.

Wow.

Sounds like you have seriously had some dream jobs and brand things.

That is so fun to hear about.

Yeah.

It was a fun time and you're in it and you don't realize it, and then you talk about it now and it's like, wow, that was like a time to be in.

It definitely was like a capsule of time and there's some projects that you just think about now and you're like, wow, I can't believe that happened.

I remember.

Yeah, I remember.

I could go on and I could go on and on, so please stop me.

No, this is what we want.

We were working on a Hilary Duff project.

She was coming out with something and we were just waiting for the approvals and they're like, well, Hilary is on location right now.

We can't seem to get her to approve this in a timely manner.

So it's like, there was one night I just stayed late at work because we were waiting for her.

And I was like, how is this affecting my life now?

I'm just designing a notebook in a folder.

You know, that's going to be in Walmart.

You know, but I'm waiting for her to approve that.

Yeah.

Oh my gosh.

I love that.

OK, I do have some confetti related questions for you.

The first one is, what does confetti mean to you?

Good question.

Confetti is first and foremost celebration.

It is celebration, it is decoration, it is happiness, it is excitement, it is an anytime occasion, that's for sure.

Yes, all of the above.

OK, what would currently make up the confetti mix of your life?

Oh my gosh.

You can add in people, places, smells, colors, whatever you're feeling.

Yes.

Loaded question.

First and foremost, it would be pink.

Second, probably there'd be a little bit of gold metallic in there.

Right now, the mix of my life, oh gosh, it would be all things Gemma.

So I'd put a J in there.

I always like to put in a little bit of a monogram.

I'd put in a J, a K, and an M for my partner Mel.

And as far as smells go, I would say I'm a fall girlie.

I love September, October, November.

I would say give me all of the fall smells, a little bit of a spice smell in there mixed in.

But yeah, cozy, pinks, oranges, something cozy.

And then maybe in a sprinkle of a little bit of die-cut iced coffee because I love myself an iced coffee.

That would be my specialty piece.

Good mix.

I can see it.

I can see it and I can smell it.

Yes, I can smell it too.

Yeah.

All right.

Last of these kinds of questions, what are three things that make you happy?

Happy.

I said that earlier.

Oh my gosh.

The happiest right now, I would say a good iced coffee on a road trip.

I love to be in the car.

I love to have a nice coffee with me.

Every now and my daughter, just so wild to say is a good, happiest point in our lives.

She's funny.

She's eight months old, so she's at the perfect age for sitting up.

She's solid.

She's funny.

Her personality is coming out.

Then I would say work.

Work makes me really happy.

I like to connect with other business owners.

I like to help.

One of the main points of starting my business was to be able to help out other people.

Learning what I learned at a large scale with bigger brands and bringing them down to smaller businesses that need that help, whether it's on visual identity, visual strategy, brand strategy, marketing.

That fills my cup.

Nice.

That's all good.

Thanks.

Okay.

If we can transition a little bit into color psychology.

So that's really kind of at the heart of what we want to talk about today.

We've talked a little bit about this in, I believe it was part two of Designing Happiness.

I know Alexis and I have talked about color a lot, but I mean, essentially color psychology is a study of how colors influence human behavior and emotions.

So we'll get into the actual different color families in a moment and kind of talk about those.

But before we do, I mean, I think we're all on the same page that color is a form of communication, right?

And it almost has its own language.

And it sometimes says things that words cannot.

And as an English major, even I know that there are just some things that color says more than any word ever could.

So seeing as it does have this language all of its own, Kristen, I'm curious how you approach using color to communicate and what it is about color that speaks to us before words or images do.

Kind of your take on the language of color.

Yeah, definitely.

Yeah, I approach this a lot with my clients and helping them communicate who they are as a business or a personality.

I think color really is the first thing most people see.

We feel about a brand, so it's important to have associations.

We want to choose colors always that have intention behind them, not just because they're pretty.

I would say there's a lot of cases where brands will choose a specific color because it's beautiful, because it's of the moment, because it's a particular feeling.

I think that's all correct.

We just want to make sure that there's true intention behind it.

I would say there's a lot of times I talk to clients about choosing colors for the brand.

We want to make sure that we have a balance of colors, warm and cool, that invoke certain reactions to clients and customers of theirs that are welcoming.

Colors are welcoming.

Colors help people feel comfortable.

They also help them, maybe it invokes a memory, maybe it's an emotion, but also we want them to be functional as well.

We want those cool and those warm to play off of each other, to be vibrant but also calming at the same time, so there's a juxtaposition there.

We want that to be also mixed with a little bit of a neutral.

So there's a real pattern play that comes when it comes to choosing a color palette.

And first and foremost, I want to hear from clients, what color do you envision when you see your brand?

A lot of times they come to me with, oh, I want a blue really plays true in who we are as a business, but I don't know what shade it is.

So when we dig a little bit deeper, there's a million shades of blue.

It could go more green, it could go more purple.

You know, so we want to make sure that we hit the right notes when it comes to that.

So yeah, there's a lot of complexity in that.

So when it comes to color psychology, people often think about like the obvious emotions that like, you know, calmness and blue are associated with each other.

And like, red and passion, which we'll get more into later.

But are there any unconventional color choices that you've made that end up being unexpectedly effective?

So something maybe you wouldn't necessarily associate with a certain emotion, but it evoked that.

Not necessarily.

I'm going to say honestly, not necessarily.

No, I feel like color is very literal in so many cases.

Where somebody can say to me, I want a vintage feel.

I want an edgy feel.

I want a light and airy coastal feel.

And I truly think if somebody gives you adjectives when it comes to that, and I usually ask for in the brand discovery process, what are five adjectives that describe your brand?

And in five words, really, you can communicate what exactly it is that you're looking for.

And there is always a color or a combination of colors that really tie back into what that is, which is amazing.

I don't think there's really anything else in the world that can be as effective as that.

And, you know, if somebody says, okay, I want something retro, but I do want it to have a colorful feel to it.

You know, I've had clients who come in and say, I want red in it and I want green in it, but I don't want it to feel like Christmas.

Okay, we can do that.

Like we can make that happen and we bring in, you know, four other colors or three other colors that effectively do that.

I also, speaking of Christmas, I have a number of clients who are retail based and will pick a color palette for their main brand.

And then they'll say, what do I do for holiday?

Easy.

Any color can be a holiday color.

And I think they're really, the market has really been a great example over the past three years.

Specifically, there is so many different other decoration, combination colors for holiday when it comes to what you can choose your décor to be.

I think there is pink themes, there is gold themes, there is silver themes.

It does not have to be red and green.

So I tell them, I said, we can use your holiday color palette could be this blue and yellow, and we could make it work.

And I give them examples of how it can work in that sense.

So you can stay on brand and have have it be synonymous with you, but still have a holiday feel to it as well.

I think that's interesting because one of the things I want to get into next is actually like talking through like some different color families and sort of like our associations with them.

But like one of my notes is I feel like on the one hand, color is like pretty universal and like there are kind of just common things that do go with it.

But it is through the lens of, you know, whatever kind of culture or moment that's happening.

And you kind of perceive it differently based on that.

Just like language evolves, I think color is the same way that the language of color also evolves to kind of suit the moment or, you know, whatever kind of culturally is happening.

But keeping that in mind, I thought it would be fun to just sort of go through.

So this is something that has been a long part of The Confetti Bar.

But we once did a post where we kind of go through all the colors.

And I have here what I would consider my 12 kind of color families to try and kind of strip it down into the basics.

So I thought we'll just kind of go through each one.

And I can share kind of some of the common associations.

But then I'd love to get everyone's take on just sort of like when we talk about these colors, like what comes to mind and nothing is off limits.

It will just kind of go from there.

Everyone game?

Let's do it.

Sounds good.

So let's start with, I think, a color very near and dear to all of our hearts.

But let's talk about pinks.

So just some of the words that I have that could be associated here are sweet, feminine, loving, playful, gentle, soft, and compassionate.

What does pink mean to each of you?

What do you think of when you think of pink?

Anything pink.

Lay it on me.

First reactions.

Pink is a neutral in my book.

Yes.

I have to agree.

It can go with anything.

I think the first connotation that a lot of people think is obviously feminine, but I think there are a number of different ways in which it can be used.

I think a lot of times people think it's childish as well.

I think there have been a lot of connotation.

I hear around that color in the brand sector as well.

I've heard that a number of different times.

Specifically, people see that as a childish color, something that's not professional.

And that's when we like to flip the script and show them, no, this is how it can be used effectively so that it is just the opposite of that.

Yes.

I think it's interesting too to kind of pull in kind of like cultural or societal associations, but the whole like, you know, pink versus blue, like boy versus girl, like it has to be like, colors are associated with your gender, which I personally don't think it has to be just that.

But I agree, like pink to me is like, it just it always goes with anything.

No matter what I am trying to do, pink is like always the missing piece for me every single time.

I think of Eloise, she says, think pink a better way of life, and she knows what she's talking about.

Yeah.

And like to your point of, I think it can be seen as childish and stuff.

One of my friends and I were talking and we're in our late 20s, and she was like, me and my friends were talking the other day, and we're like, we're going to start wearing pink again.

Like why have we stopped?

And I'm like, well, I never did.

But I do think that it is, it's just a fun color and it does go with everything.

So I'm here for pinks all the time.

Okay.

I find this too.

Like let's talk about clothing for a minute.

So I go into the store, mostly the red store, aka Target, per EmmyJoy.

And we go and like you look at the like the young girl section, and there's color everywhere.

And it's like everything.

And the number of times I'm like, why don't they make this in my size?

Yet I go to the women's section and it's like boring, bland, like all neutrals.

And I'm like, why?

Why can't adults wear color, too?

Yes.

Yeah, exactly.

You're not wrong.

All the love for the pink.

Let's talk about pinks, maybe older sister, the reds.

So I've got passionate, powerful, strong and desired.

But what else about red?

I think we can go back to that holiday.

I think a lot of people tie back reds to a number of different holidays, not only Christmas, not only Valentine's Day.

I think there's a number of culturally significant connotations of red, whether that's the red envelope that's handed out during Chinese New Year, whether that is...

I'm trying to think of another red example.

Macy's red.

I feel like they're known for the holidays.

Definitely.

Definitely.

Yeah, there's definitely a big play when it comes to that being a signature color for a number of different brands.

Coca-Cola red is another big one.

Target, the red store.

The red store.

The red store.

I also do remember Spider-Man has a very specific red that they always follow.

I used to be able to name it off the top of my head, but now I can't.

But yeah, like there is specific color reds that are associated with certain brands, which is really interesting.

I guarantee you that Target has probably a Pantone color that's dedicated to them.

Red.

That reminds me, another side tangent, because that's what I do.

One of my favorite things to do is go to the hardware store and we have all the paint chip samples, but I just like to see what they name things.

I mean, I've always said that would be such a fun job, but it is true when you see it and you know someone really got in the mind of, what does this color feel like in there?

Just ridiculous, but also so fitting that it's just one of my favorite things to do.

Same for nail polishes.

I was going to say yesterday, I was looking at nail polish names and colors.

So good.

I want that job.

Next life.

Yes, I feel like also going back to Macy's, whenever they put a red carpet out during the holidays, I never miss an opportunity to do a little stretch.

And it's like, the red carpet just makes you feel some type of way.

Like I just need to be a little bit more glamorous in how I'm taking my stuff.

Yes.

Absolutely.

And the last thing I'll say about red is my Taylor Swift plug for this episode.

You always got to get one in.

She has an album, Red.

Fair.

And the song, Red, it's a great one.

She talks about other colors and the emotions.

Honestly, Jessica, you should listen to that song.

I'm going to send it to you after.

I'll listen to that and watch High School Musical.

That's my homework.

OK, good.

Take notes.

Homework.

I'll get back to you on my thoughts.

OK, oranges.

I feel like it's a it's a underappreciated color family, in my opinion, but I've got courageous, confident, energetic, playful, vibrant and social.

I feel like orange is a tricky one.

I would agree.

It's a really tricky color combination.

Different shades can kind of skew different ways.

I wouldn't say it is a color people wear often.

I wouldn't say it's a color that people choose often or say, oh, orange needs to be in my brand.

But when you see it used in conjunction with the right color, I would say a very good example of that is our friend, Dunkin Donuts, with the pink, has done a really good job of really combining it in an effective way that gets noticed because it is a color that's not used very often when it comes to branding.

It's effective in that sense.

I think other fields that it has is there's a lot of seasonality in that one.

When there's fields, obviously, fall, pumpkins, foliage, orange, all placed in that together as well.

Yeah.

I'm running through my wardrobe and I literally think the only orange thing I have is a jack-o-lantern sweater for Halloween.

Yeah.

Yeah.

Yeah.

I'm just going to put it out there.

But it's like there's also a reason potentially like the orange jumpsuit.

Yeah.

Yeah.

Let's talk about that.

It's true though.

We don't have to.

No, it is true.

But when you think about it, it's something that is seen and noticed.

Yes.

I think that's why for anyone who remembers the show Orange is the New Black, like trying to kind of change that narrative a little bit.

I never really thought about it in those terms, but like, actually, like they focused in on the color and sort of like changing that narrative because of how orange is associated.

Interesting.

Okay.

Orange.

Yeah.

I feel like it's not my go-to.

No, it's back to fashion.

Yes, it does.

Fashion and nail polish.

Yeah, it's not my go-to orange.

I'm even like looking around my office right now.

It's always like within the context of like other rainbow colors.

I don't like have anything that like orange just like stands on its own really.

Yeah.

Yeah.

Poor orange.

Okay.

All of our homework.

How can we more intentionally incorporate orange?

Okay.

Yellows.

I've got joyful, energetic, bright, and warm.

I know Alexis has a lot to say about yellow.

I love yellow.

I love sunshine, like a sunny day when it's like there's too many rainy days in a row.

I'm so sad.

I need the sun.

I need the energy of the yellow.

And so and I also feel like, you know, gold kind of could be in the yellow family.

And that's also fun to like accessorize with and things.

So, yeah, I really love love, love, love yellow.

And Kristen's wearing a yellow striped shirt right now.

So, sure am, sure am.

Yellow, I'm yellow.

I'm a big fan of yellow.

There's again, a lot of different shades, a lot of different context.

I would say again, brand association, the Golden Arches and McDonald's has really done a great job of pulling that color through with the brand.

Brand is as a full, but also what it invokes as well.

I think yellow is one of the colors that definitely invokes emotion.

Hoppiness, sunniness, sunshine, smile, that iconic yellow smiley face.

It's one of the colors that most specifically invokes emotion.

I feel like it is a hard color in branding, though, too, just from a design perspective.

Yellow is hard, especially when it's against white or something like that, as far as text and things.

I feel like I always want to use more yellow because it is bright and happy, but I struggle a little bit to use it in the right way.

Just, again, from a pure design perspective, it can be tricky.

Yeah, it's not primary in a lot of color palettes.

I would say, while it is a primary color, it's definitely secondary when it comes to having a palette of colors.

Then again, I guess we can't get away without talking about fashion in every sense, but I once bought this bright yellow sweater, neon yellow almost, and I wore it one day and everyone always comes.

She's like, oh my God, you must make everyone happy around you when you wear it.

Sure enough, I don't wear it often, but every time I do, someone comments on it.

It definitely stands out.

It makes a statement.

It does.

I've got fresh, wealthy, growing, organic, balanced.

Tell me about the greens.

I would agree with those.

I would say a lot of context when it comes to earthiness, when it comes to natural, when it comes to nature in general.

I feel like when somebody wants to have a feeling of being organic or being approachable, the greens definitely fall into that family.

That's the first thing that comes to mind.

Going green.

Green also is a lucky color.

One I think a lot of people go to when they think of like prosperity and money and not necessarily spending money.

There's another color that leads to people spending money, which we'll talk about.

Stay tuned.

But green is in there.

Does everyone know about my green collection?

Yes, it's my favorite thing.

I don't.

The green collection.

So this is a very Jessica thing.

But when I was little, my favorite color was green.

So naturally, I had a green collection where I had a green box and I just put green things in it that I liked.

And one of the most treasured item in my green collection was a green toilet brush that my grandma bought me at the dollar store.

And I came home with it and my mom was like to her mom, she's like, why did you buy her a toilet brush?

She's like, because it was green and she wanted it.

I don't know why I loved green, but I loved it enough to want a toilet brush when I was like seven years old.

So I'm a big fan of green.

I love it.

I love it.

Seriously, like any shade of green, give it to me.

I love wearing it, decorating with it, being outside in the rolling green hills of Tennessee.

Like I love green so much.

Sometimes I think that it's my favorite, but then I think of other instances and I'm like, yeah, they're just all my favorite.

I don't know.

I know.

I wasn't going to torture anyone on this call with the question, what is your favorite color?

Because I just knew that that one would just set us all off.

Not fair.

Yeah.

I just like that question.

Every time I'm asked, it's just all of them.

They are all my favorite because it is.

It depends on my mood and it depends on what I'm feeling in the moment.

You can't just pick one.

Yes.

What's the context of it?

It is.

It's really funny and I don't know if you ran into this just with your daughter, but I find that my nieces and nephews always ask, what's Gemma, my daughter?

What's Gemma's favorite color going to be?

What do you think is her favorite color?

They ask all the time.

And it's like, okay, let's find out.

She looks really good in purple.

She looks really good in purple and pink.

But let's see what she chooses.

And it's funny, from a young age, that is a big question.

I mean, colors are a big deal.

We teach them, we start.

I can't tell you the number of baby color books.

I had the baby Pantone and it's all about the color.

But yeah, it's funny and I see it too, obviously.

I'm sure there's tons of research about this, which is my own experience with Emmy, how she does associate color.

And she does, she's already learned to associate it with the people who matter in her life.

So she knows like my mom loves purple.

So anytime she sees purple, she's like, that's grandma's favorite color.

If she knows she's going to see grandma, I want to wear purple because that's her favorite color.

And oh, daddy loves blue.

So I'm going to get him something blue.

She associates it already.

And yeah, it's cute.

Yeah, yeah, I think color is definitely one of the first things that the children learn as far as like what associations and people and emotions and it's very interesting.

Okay, that just made me think too.

I can't remember the exact context.

I know there's something going on around the Internet a couple of years ago.

But like the whole concept of like, do I see a certain color blue the way you see a certain color blue?

And wasn't there something about, I don't know, it was like, maybe, was it a parapet?

Help me out here.

There was something.

The dress.

There was something.

Yeah, but it does.

It does make you wonder, like, do we actually perceive colors the same way?

I mean, there's obviously some basic level of understanding if we kind of see that it has this language and we all associate it with kind of similar things.

But who is to say that the way I see hot pink is the same way you see hot pink, even if we're looking at it the same.

And then you have your friends who are color blind.

Yes.

One of my dear friends is and we lived together.

And one of the things that we did on a daily basis or, you know, whether it was in the morning or the evening before is I would help him pick out his clothes so that they matched correctly, or that I would tell him what real color it was and let him choose.

But it was an interesting exercise that just boggles my mind and makes me so sad for some people who aren't able to see in that light.

And I think that's why we see those viral videos of people getting the glasses for the first time.

And they're seeing this whole new world.

And they are just overcome with emotion.

And it's true.

You're not seeing the world for what it truly is when you cannot see 100% in color and wild.

That is so fascinating.

Like, I can't imagine.

Like, I think I take for granted the fact that I, like, see all these colors.

And I do think there's, like, it's a spectrum, too.

And I think there's something, it might be through Pantone or something, but there's, like, some, like, special color test.

That's, like, you know, like, it really takes you through, like, how well you can, like, differentiate colors.

And I would like, I would love to take that someday, just like for the fun of it.

I think it's, like, some really professional.

I had to do it for a job interview once.

It wasn't fun.

I'm like, I want to do it just for Grins because I think it would be interesting.

But it is, like, I do think, you know, whether, you know, obviously, there's colorblind, like, all at one end of the spectrum.

But then, like, I think there it is, like, a range in between.

Like, there's sometimes even, like, with my husband, where, like, he'll be like, oh, like, that blue thing.

I'm like, no, that's not blue.

That's like a purpley blue or whatever it is.

And, you know, it's like, it is interesting.

We just had this the other day, right?

OK, I asked him, we were changing out the blanket on Emmy's bed.

And I was like, oh, I want the purple blanket that's in her playroom.

And so he went in there and he comes back.

He's like, what purple blanket?

I don't see a purple blanket.

I'm like, it's right on there.

It's on the couch.

He's like, I don't see it.

I go in there and I, like, pick it up.

I'm like, this one.

He's like, that's pink.

I'm like, no, it's purple.

And then, Emmy McGay, he was like, Emmy, what color is this?

She was like, it's pink.

And I was like, listen, y'all, it's purple.

It's like a pinky purple.

Please send us a picture of this blanket after so that we can cast our vote.

I know, I will.

Okay.

We bat in the shoulder.

Yeah.

All right.

We'll take it.

We'll put it to a vote.

But it is true.

It does make me wonder.

Like, there are certain nuances to it that it does, I guess, like, depend on your perspective.

Absolutely.

Absolutely.

Big time.

Okay.

Where do we leave off?

Okay.

Blues.

I've got tranquil, loyal, calm, healing, trusting, free, spiritual, and light.

A lot of things for blue.

Yeah.

There's a lot of different shades, you know, from dark to light.

I think it's one of those colors that definitely is in the majority of what people choose for their brand colors.

We always have cool tones that are always in the blue family, whether they see more green, whether they see more black blue.

But there's a lot of different contexts when it comes to, yeah, how people conceptualize that color, whether they feel emotion from it, whether they feel professionalism from it.

It is definitely on the hierarchy scale of a true primary color in a lot of palettes.

I would agree.

I mean, yes, it is obviously a primary color, but I do think it is probably the one color that you do encounter more often than not in a variety of scenarios.

Even like denim, like jeans, like the most kind of neutral piece of clothing you can get.

And I think that's where I think blue is actually a neutral.

And we had kind of perceived that in a lot of ways, and we see it in branding and fashion and all those things, but it is kind of like a staple.

For sure.

All right.

Purples.

I've got royal, noble, majestic, luxurious, creative, and abundant.

I really love purple.

I like it too.

I find it a hard one to work with them.

I feel purple over pink.

I feel skews young in a lot of cases.

It's very difficult to have purple feel professional.

Purple is the color that is known to be used often in casinos because that's the color that people see and will spend with.

So it's an interesting kind of psychology when it comes to purple and spending money.

But that's why it's used in a number of different casinos, whether it's in the lights that they use, whether it's on the machines or in the colors they choose to decorate with.

It's funny that you don't see what like I'm thinking, like a lot of brands don't use purple.

So that's interesting.

I like purple a lot.

Like it's like to me, it's one of those colors that I always like forget how much I like it.

And then I'll come back to it.

To me, I think it's like second to pink.

If pink just isn't working for some reason, it's a purple.

And that's like, that's my, my hierarchy, my personal hierarchy of colors.

I love like a good like dark eggplant, but I also love a lavender.

So I also am here for purple.

My alma mater, go crew, purple and gold.

So they, we spent my money on education there.

So maybe that, maybe that's what they're going for.

They got it.

They figured it out.

I don't know if you guys can see my purple dresser behind me, but like that took me a very long time to like get the right purple.

Like I had a custom mix my own purple here because I had like a very specific look in mind and I like really struggled.

I like kept mixing and like I can like vividly remember this was years ago when I went to go paint it and I like just kept going because it's like it would be like good and then I would add like a little bit more of something else and then it would like turn ugly all of a sudden.

So like I had to just like keep going and ended up with like this giant bucket.

I just had to like keep adding to it and keep mixing.

I ended up like going to the store last minute.

So like this needs something else.

But it's my very own custom purple that I'm very much proud of.

It's a very pretty shade.

Thank you.

It's good.

Purple is a very difficult color to achieve when printing on paper too.

In the CMYK process, it's a very, very difficult color to achieve.

Because a lot of times it could skew very pink.

A lot of times it could skew very blue.

Just like getting that perfect shade that you were trying to.

It's a tricky one.

Yeah, it goes like, at least from my experience, like it goes muddy real fast.

Like you could go like from purple to gray real quick.

Like a muddy gray, not even like a good gray.

Yeah, to get the vibrancy in purple is very tricky.

Another side tangent.

Just because I'm interested in your take, Kristen.

So for my day job, I work in an industry that we do a lot of printing as well.

So like, it's always fascinating to me.

Like, obviously print is mostly in CMYK.

Like, literally, there are like inks that go and yes, some have like more kind of shades in between.

But like, when you see something on a screen, like the vibrant RGB, like you're just never going to reproduce that exactly in print.

And so we get a lot of people who are like, well, look this way on my screen, but like it doesn't look this way in print.

Can you take us through a little bit about that?

So like when you're designing, because you help brands, right?

And now in this day and age, like brands are online just as much as anything else.

So do you take that into consideration when you are designing and picking color palettes and things like that?

Like how is it going to translate to print materials as well?

Yeah, it depends if it's product or service based.

That was a really big pain point in something we had to really work through when I was at Vera Bradley.

You know, there was so many different substrates that we were working with, and each substrate kind of had its own printing techniques that then were translated.

You know, we printed on everything, when everything had to tie back to the fabric.

The fabric was golden.

That was clean.

So we had the fabric, and then, you know, I would be printing on binder clips, and it was a heat transfer process.

We would be printing on ceramic, and that was another type of process.

Melamine heat transfers on pens and pencils, and then the printed notebooks on top of that.

So it was a really interesting journey to kind of dial in, how do you get all of those colors to specifically match, so that the brand does look cohesive.

But it's a tricky process, and I would say that now more than ever, there's definitely people out there who are trying to streamline it, I think, when it comes to printing and, you know, even just how much things cost, I think a lot of people don't understand, too, when it comes to achieving certain things, there has to be some flexibility involved.

And there's a number of, you know, people who will choose to just say, this is what I really want, but I know for the long, this is what I really want, and it's that RGB bright version, but for the long run of what I need.

And this is always a question I ask my clients is, where is your branding going to be used?

And if they give me a plethora of print based material, you know, we definitely have to keep that in mind, and it has to, you know, strictly be CMYK based, because that's what they're going, their eye is going to see 90% of the time.

And maybe, you know, when it comes to seeing the website, it's, you know, there's a bit of delight there because it is going to be a little bit more vibrant, but we do have to keep it on brand as well and have it be consistent.

Consistency is key.

So if they come to the table and they're telling me that there's a lot of print-based material, it's a product-based business, we have to really keep that in mind as well.

It's part of why I just go with all the colors.

I never have to choose specifically.

Okay.

I think your color palette is one of the biggest ones I've worked with.

They're really, I mean, I still anchor to the most recent one that we've done, but I've also added to it, and I just keep going.

Nothing is off the table.

Fair.

Okay.

We've gone through most of the brighter colors, and now if we can just go into more of the neutral side.

Let's start with the browns.

I've got earthly, grounded, conservative.

I think brown, for me, is one that when done right and well can be really good, but it again is not one that I'm going to like jump to, especially being such a color lover.

Brown is not like at the top of my list.

But tan falls into that family as well.

So that tan neutral or the browns that make up, say, a leopard print come into play there, I think, as well.

I mean, we're talking about pattern, not necessarily color in those cases.

I'll take it.

But the tan neutral is very important in a color palette.

I think in a lot of cases, when combined with other colors, it stands out even more in a nice predominant way.

But brown itself, tricky color.

I will say, I just got a pair of bell bottom vibes, brown pants, and I'm really excited about them for fall.

But yeah, it definitely probably isn't a super go-to for me, but it does feel like it can be timeless when paired with black, a little black and brown action, I'm here.

I'm here for it.

You're right.

Yeah, I'm even thinking about, again, my wardrobe.

And if I have the choice, I think I usually lean more towards a black than a brown.

But yeah, there are certain things where it does.

It just feels right, sparingly.

So it's a sparingly used color, but when used right, there we go.

Just a little sprinkling out here and there.

All right.

Whites.

I've got innocent, pure, clean, surprisingly, maybe not.

White to me, you know, because I am so colorful, like that's why my walls are white.

And like, so it really like makes the color stand out.

But you have to have the right white.

Like there's even just within whites.

And again, going to my day job, like the different white color matting, like we literally just had to do a whole project.

Like people are like, what's the difference?

And we literally did have like all the swatches out.

And it's like, yep, every single one of these is different.

Yeah, they look one.

One will look more blue.

One will look more cream.

Yeah.

Yeah.

White is, white is tricky.

White is very hard.

White is very hard.

I would say when it comes to paper and it being a base, I'm sure you run into that too.

Like having a white, not every white is created equal.

And having it as a base, it affects other colors as well.

When you see just even a very light cream next to a white, it looks very different than it would when it comes to color on color.

Yeah.

And I think I'm definitely someone who kind of leans a little more.

Like I don't even really want like a pure, pure white.

I want like a little bit of a toned down white.

And like that's when it's a little more effective in my opinion.

But yeah, but I think there's something to be said, like just like for the white space, right?

Allowing other colors to breathe and like just kind of having that.

But again, it has to be the right kind of white.

Yeah, and side note, I always want to wear white, but I just like I can't like it just it never works well.

And then I like inevitably gets dirty right away.

But like I want I want to be able to be someone who can wear white and it just doesn't really happen.

It's hard.

It's a tricky one.

Okay, so then we go the other side.

We've got our blacks, sophisticated, dramatic, classic, formal, powerful, elegant, I think for me, black and I didn't Alexis, I think we talked about this with Yelena about like if we had to wear one color or something like that, for the rest of our lives, mine was black.

But I do think I really speaking of kind of like playing off different colors, like to me, more than white, just again, because like it's so dirty, like I would rather wear black and then have like colorful accessories and stuff like that to like dress it up.

But I do think in a similar way that white does, like black does allow you to see all those colors.

And then also like, if I really want to get deep with it, obviously the whole like color is reflection of light and black is the absence of light.

You can kind of like, you know, get philosophical there.

But yeah, black to me is another way to just like really embrace all of the other colors that it kind of lets shine even brighter.

Today, you learned.

I knew I would never think that of you.

And I don't think that way about black.

Really?

Okay.

No.

What do you think about black?

I would think of it, black is tricky to me.

I feel like it is, for a lot of people, it's a default color.

It's a color to blend in.

It's a color to hide and to just really, in some cases, be unnoticed.

And I think living in New York City for 20 years, I think for a number of people, it's a default color and everybody expects like, okay, you're from New York, like you live in New York, you must have an all black wardrobe.

You know?

Like, to me, it's the most odd.

I think this goes back to like, the most odd cultural perceptions, right?

Because I mean, if that was kind of the environment that sort of like through your lens, that's how you perceived it.

It's interesting because we do, we do associate colors differently depending on our own personal experience with them.

Definitely.

Okay, now I'm curious, what color are your cars?

White.

But that what like, it was just, we were buying that car and it was white and didn't like have a choice of what color it was.

So.

Right.

Right.

Yeah.

What color is your car?

My car is black.

That's why I was thinking about this in this moment.

Because my car is black and her name is Audrey because Audrey Hepburn and her little black dress is Tiffany's.

Got it.

So, I don't know.

I also love black a lot.

Fair.

Interesting.

And I have, I have the in the middle.

I have, I have the silvery gray.

We represented all the neutrals between us.

Amazing.

Honestly.

Okay.

That's funny.

Okay, black.

It's a good question, though.

And do like, I always wonder about the person who picks the orange car or there's a car that I see around here that's like, like it's an electric green.

And I'm like, okay, you know, and then you think of like the iconic taxicab that's yellow and.

I do think.

Car colors are very interesting.

I've always thought it would be way more fun.

And I get like cost reality logistics.

But like, imagine like you could pick any color car, like almost like you would pick nail polish.

You can like when you go in, like here's all the different colors your car can be.

I think we would learn a lot more.

And like life would be a little more exciting to see a whole rainbow when you're out there driving.

Yes, true.

It's true.

I probably would pick a pink in that case.

If I really, if I really had the choice of any color, it probably would be a shade of pink.

We would see a lot more brighter colors out there for sure.

That would be fun though.

It's the next market for expressing our creativity and color cars.

Okay, last two, we've got kind of the gray silver family.

So we've got reliable, secure, solid, modern, futuristic, sleek, graceful.

I think to me, I prefer a gray over a brown for like a neutral.

Yeah.

You can get behind that.

Silver.

I think of a tone of like a gray first, like a smoky gray as opposed to like a camel brown.

I would go more camel brown.

Gray works, but it looks sleek.

It does look sleek, especially if you think about like our laptops and electronics and phones.

I mean, cars, cars, exactly.

You know, the main finish on cars is more of a gray silver as opposed to a gold.

I see a lot of gold cars.

I will say, so gold is the next one.

So that I have wise, wealthy, valued.

I do think like gold versus silver.

I'm someone who normally is more attracted to gold, like just barring any other reactions, like gold is kind of my go-to.

But you know my love of disco balls.

And so silver has like really like been coming up in the ranks for me.

And the more I'm like, you know, I incorporated with the disco balls.

I'm like, OK, well, silver, it's growing on me, I have to say.

And like even jewelry, I think more of my jewelry is silver than gold.

But yet, when given the choice of like art and like incorporating it in things, like gold is usually my go-to.

Like gold, like in a confetti mix is the accent, is like probably 75 plus percent of what I go to.

But I think I do have like a mix of both, depending on the vibe and what I'm doing.

That's good, though.

That's good.

I would say culturally, gold in a lot of different cultures is, you know, really put on a pedestal, I would say in the Indian culture.

Gold, pure gold, 24 karat gold is very big.

It's very important to them.

It shows a number of different, there's a number of different contexts in which it's important as well.

Alexis, gold or silver?

Go.

See, I'm a both and, I'm a yes and girl.

And for very similar reasons, I love a disco ball.

Honestly, most of my jewelry used to be silver.

My mom is a silver gal.

And so because of that, I was a super jewelry girl.

But I've gotten a lot more into the gold.

But lately I've been mixing them and it's been great.

Yeah.

And I'm like looking at two pieces of furniture that are gold.

So I'm like, probably gold wins.

But I do love silver as well.

I do like the mix of both.

I think for a long time I had this perception that you shouldn't mix silver and gold.

But now I do.

Uh-huh.

All right.

Now it is time for our favorite part of having a visitor on the podcast.

It's our super silly segment.

So just for fun, we are going to ask you some random rapid fire questions.

The idea is not to think about it too much.

Just give us your unfiltered thoughts.

All right.

I love it.

First up, would life be better if we could smell colors?

Oh, completely.

Completely.

The markers we had as a kid.

The Mr.

Sketch markers.

Yes.

I mean, pure joy.

Pure joy to smell the black licorice over the cherry red.

So would you associate like that's what colors smell like?

100%.

How could you not?

Children of the 80s over here.

I love it.

They're flare pens.

They have some scented ones now.

Good to know.

And they're really fun when you're taking notes in a meeting.

Add a little spice.

Okay.

If shoes could talk, what secrets would they tell?

That's a good question.

That one makes you think.

How can you rapid fire that?

What secrets would they tell?

Slow fire.

Yeah.

I think not too many because a lot of people leave them out.

The shoes stay in the closet or they stay at the front door, I think, in a lot of cases.

But if you're out somewhere, maybe some good secrets.

I think they know a lot.

They hear a lot.

I'm going to look differently at my shoes.

She's going to be whispering around the, don't tell my shoes.

Don't, don't tell them.

Are croutons just mini-toasts or do they deserve their own food category?

Food category.

Crouton is a category.

It's at the top.

It's at the top of the pyramid.

Croutons more than a toast.

Okay.

Would you rather have hair made of spaghettie or fingernails made of mini-marshmallows?

Marshmallow fingernails.

It'd be fun to paint.

It would really show that color.

Oh my gosh.

The hair is spaghettie.

No, thank you.

It's a little too slimy for me.

It seems like it would break easily too.

I don't know.

But if you got hungry, I mean, if you bite your fingernails, I think marshmallows are a good choice.

That's where my mind was heavy, even though I'm not a nail-binder.

But I was...

Yeah, that's where my...

I mean, you can eat...

Hair washing day is not my favorite, and a hair of spaghetti comes in the purple.

Yeah.

So greasy with all that oil and sauce.

Marshmallows it is.

Fair.

Deal.

If laughter were a color, what shade would it be and would it sparkle?

100% sparkle.

And I say gold glittery laughter.

I like it.

I can see it.

I always think of it too like, you know, those like, speakers that have the RGB lights, but it like goes to the music and it changes.

I kind of picture it like that.

So like, depending on who's laughing and how hard, it's all different colors.

Yep.

I like that.

Okay.

If Coffee had a personality, would it be more of an early bird or a night owl?

Oh, early bird.

Yeah.

Early to rise.

I could see it.

Yeah.

Okay.

That's my initial reaction as well.

Yeah.

It's something you go to more in the morning than the night.

Would coffee keep itself up so it would just inevitably be a night owl because it's coffee and it keeps itself jazzed?

Man, Jessica, making us think some more.

Still prepared early in the morning.

Okay.

Fair enough.

Okay.

I'm done.

Move on.

If raindrops can make musical sounds when they hit the ground, which genre would you choose for each storm?

For each storm?

How many different storms are there?

Many eras?

Maybe just storms in general.

Heavy metal, for a thunderstorm, classical for a snowstorm, jazz for a windstorm.

What about a hurricane?

Good answers.

Yeah, hurricane.

Confetti storm?

There you go.

I love it.

Can confetti be a new genre of music?

Yes.

If you could only communicate through dancing for a day, what dance move would mean hello?

Dance move.

How would I greet somebody if I had to dance?

Oh my gosh, this is so, these are not rapid fire, these are thought-provoking.

You like to ask the hard-hitting questions.

I'm not up to date with my dance moves.

Okay, let's see.

There's the robot.

I mean...

The cabbage patch.

Sure.

You go to the classics.

But I would say Fortnite has all these new dance moves in it.

And I'm like, what is that?

I see, I spoke at a middle school career day.

Two weeks ago, and there was one kid that was like, why are you doing this?

What are you doing?

He's like, you don't know what this is?

And I was like, no.

He was so confident, and I was like, I'm glad you can do that, but...

I'm glad you...

I love that for you.

It wasn't even like the floss.

Yeah, it wasn't even like flossing.

It was something else I didn't know.

Okay.

What did...

Jessica, did you say the cabbage patch?

We did.

I don't know that move.

Look it up.

Google it.

I was hoping that you would demonstrate for me.

No demonstration.

I'm sick, Alexis.

I'm too weak to do it.

Okay?

Don't make me do it.

You'll just have to look it up.

Yeah.

Just Google it.

Okay.

And then I would like a video of you performing it to make me feel better.

Again, included in the show notes.

Don't disappoint the people, Alexis.

I'll see what I can do.

I also think boating would be funny.

I would say a moonwalk is definitely a goodbye.

Yes.

Yes.

Boating would be a good hi.

Moonwalking.

Boating would be a good hello.

Yeah.

And then moonwalking would say goodbye, definitely.

There's a moonwalk out of here.

Okay.

This week, that's what we have to do.

We need to see how many people get behind it.

I love it.

You have to do that out of your next work meeting.

Great out of frame.

Okay.

Last silly question.

If each day of the week had a flavor, what would Monday taste like?

Iced coffee.

I feel like that's also what Tuesday, Wednesday, Thursday, Friday, Saturday, Sunday tastes like.

Maybe not Friday.

Friday would be a dirty martini.

Okay.

Switch it up.

Yeah.

That's a good question.

What do you guys think?

What would Monday be for you?

My immediate reaction was black licorice, but that might just be because we just talked about black licorice scented markers.

She has the Sunday Scaries.

The Monday Scaries.

Well, yes.

Well, no, I have tomorrow off.

So today is Sunday.

I do not have the Sunday Scaries because I have tomorrow off.

But if I didn't, then I will.

Lucky.

Although, as we learned from our pal Dougie, if you're not enjoying Sunday, you're not doing life right.

So, you're right.

Trying to keep that mindset.

Okay.

Well, thank you for indulging us in all of those questions.

Thank you for chatting all about color with us.

If we were to leave Confetti Land with some parting thoughts, what advice would you have for someone looking to use color to create an immediate connection in either their home or their business?

First and foremost, and this is taken from the dear Tiffany Pratt, is what do you find yourself synonymous with?

And that's, I think, the first question that you have to ask yourself is, when somebody thinks of you, what do they think of?

When somebody is buying you a gift, what do they say?

I needed to buy this for you because it's so Jessica, it's so Alexis.

What is that?

And there is usually a color associated with that.

And I would first and foremost look at that.

And I tell my clients to look at that.

What do you find yourself most synonymous with and go from there?

I love that.

And I think it's such a different way to think about it, too, because usually, again, we're asked, what's your favorite color?

And it's a very inward thing.

But I don't think I've ever really reflected on what color do others perceive me as.

That's an interesting question.

That's the best reflection of you, too.

And I would say, you know, even that goes for buying clothes.

It goes for how you want yourself to be perceived, making those choices, make a difference.

Yeah, I love it.

Gives us something to think on.

We know that our confetti people are going to want to be able to find you.

So where and how can they connect with you?

Absolutely.

First and foremost, Instagram is the best business card ever.

I would say you are more inclined to keep in contact with friends and business acquaintances and new friends if you follow them on Instagram.

So my Instagram is my first name and last name, Kristen, with an E, dot, Poissant, P-O-I-S-F-A-N-T.

That would be first and foremost.

And then my website, kristinpoissant.com.

Perfect.

Okay.

Are we ready to pop some confetti?

You take the top off?

Okay.

The top comes off.

I'll give us a countdown and we'll do a one, two, three.

And then it's like a volleyball.

It's like a volleyball situation.

Where are we?

We gotta give it some force.

You ready?

One, two, three.

I hit it too hard and it popped right now.

That's how you know you're doing it right.

Yes.

I should have held on to it.

I got like, I really like got it on myself today.

You did good.

Oh, you did good.

You did good.

We got a good sleeve action.

On her new Confetti Land sweatshirt.

So cute, by the way.

Rainbow embroidery, all the colors.

Swag.

I love it.

Well, thank you so much again for joining us.

It has been such a long time coming to have you here in Confetti Land.

And we hope you'll visit again.

Happy to be here.

I'll come back to family.

For more fun, join us on the socials at The Confetti Bar.

To receive free inspiration delivered to your inbox, you can also join The Confetti Club at theconfettibar.com/join.

Thanks for visiting.